What is the story behind the name "-417" and its connection to the Dead Sea?
A unique origin, -417 is an exclusive and unique line of natural skincare products based on natural active components and minerals from the lowest place in the world – the Dead Sea. The company’s name has been accepted as an international brand symbolizing the exact location below sea level of the Dead Sea at the time of the company’s foundation. Moty collaborated with a team of chemists at the top research laboratories in Europe to develop products and treatments with formulas combining technology and well-being for a positive, transformative effect on both body and mind.
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